Single course

Wellbeing Tourism (independent online)

Discover what makes wellbeing tourism a unique and growing market. You will learn about wellbeing tourism in Finland and internationally, and how different services can meet the needs of various customer segments.

Enrol
Credits
5 credits
Enrolment period
18.11.2026 - 01.02.2027
Duration
15.02.2027 - 25.04.2027
Field of study
Tourism and hospitality
Study modes
Online studies
Price
100.00 €

Content

Wellbeing tourism concepts and phenomena
Wellbeing tourism nationally and internationally
Wellbeing tourism services
Wellbeing tourism actors and customers
Special characteristics and strategic emphases
Ecological, economical and socio-cultural responsibility.

Objectives

After completing this course, you will know what makes wellbeing tourism a unique and profitable market. You will gain insight about wellbeing tourism in Finland and abroad and can begin to understand what kind of wellbeing tourism services are suitable for different customer segments.

Learning objectives
You are able to identify different actors and operations in wellbeing tourism. You understand the motives of wellbeing tourists and the theme’s significance to the competitiveness of companies. You understand the concepts, phenomena and special characteristics related to responsible wellbeing tourism nationally and internationally. You know the national theme-promoting strategies and development policies.

Implementation methods

Online lectures/ video recordings
Independent reading materials and information search
Online discussions
Versatile independent assignments (eg. quiz, written text, case studies)

Prerequisites

Basics in responsible tourism

Additional information

Independent online implementation. Kick-off webinar in the beginning of the course.
Assignments have a recommended schedule. Latest deadline for all assignments is at the end of the course. No webinars that require attendance at a given time.
Guidance sessions are available online.
Prerequisite: Basics in responsible tourism.

The course code is MMPG1700-3008. Use the code to view the course schedule at https://lukkarit.peppi.jamk.fi. Please notice that fully online implemented courses may not have set schedules available on Lukkarikone.

Enrolling on open studies requires a Finnish personal identity number and strong identification.
Verify your identity in the Suomi.fi service or with HAKA credentials when you enroll. Otherwise, you will need either a valid passport or an EU ID card with a chip (according to the ICAO 9303 E-MRTD standard). In this case, please contact help.jamk.fi

Please notice that degree students in Jamk who have enrolled for attendance in are not eligible to enroll as Jamk Open UAS students (instead, enrolment in Peppi).

Read more about enrollment and study fees: https://www.jamk.fi/en/apply-to-jamk/jamk-open-university-of-applied-sc…

Further information concerning the enrollment: avoinamk@jamk.fi