These priorities are evident in our operations as various networked competence modules. They are based on needs found in the operating environment and they strengthen regional competence and internationalisation. Focus Areas Bioeconomy JAMK is a developer of business and promoter of export activity within bioeconomy. It creates new material economy and circular economy saving natural resources. Several areas of expertise are connected to bioeconomy (e.g. forestry, agriculture, industrial management, energy production, business economics and tourism). Multidisciplinary Rehabilitation There is a strong centre of excellence in physical rehabilitation at JAMK and in the Jyväskylä region. Its activity supports the development of customer-centred, multidisciplinary rehabilitation and the growth of business through renewing education and producing new innovative solutions and digital services. Automation and robotics As a new, rising field JAMK invests in expertise in automation and robotics. Automation, robotics and machine vision are rapidly developing areas. Education Expertise and Business JAMK develops digital learning environments and new learning methods for its own use and for the organisations in working life. JAMK is an internationally audited and accredited university of applied sciences esteemed by the working life. Tourism Tourism is the fastest-growing trade in the world. This is why JAMK University of Applied Sciences develops the tourism industry in collaboration with businesses in the field and educates state-of-the-art experts in responsible tourism.