Tourism is the fastest-growing trade in the world. This is why JAMK University of Applied Sciences develops the tourism industry in collaboration with businesses in the field and educates state-of-the-art experts in responsible tourism.

Tourism is one of the strategic focus areas in JAMK

Tourism plays an increasingly significant role in the Finnish national economy and Central Finland. Tourism has been raised in JAMK’s strategy as an emerging field, and in the future, JAMK will increasingly focus on the development of tourism businesses, responsible tourism and nature and well-being tourism. Development work is carried out on an international and national scale in collaboration with a broad partner network. The overarching themes are responsibility, digitalisation and internationalisation.

With our international cooperation network, we drive the development in the field and are capable of making the most of our position to develop new kinds of solutions – and nimbly address new challenges. In collaboration with businesses and our other partners, we are determined to build the success story of Finland’s tourism – on a sustainable foundation. We also coordinate the Finnish network of responsible tourism that operates as a part of the International Centre for Responsible Tourism collaborative network.


Tourism and hospitality courses in Open Studies

There are courses available in all fields of study. You can take course chains, study paths or single courses. There are courses held in mornings, evenings and weekends along with courses taught completely online.  Pick your own!

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More information

Hiekkataipale Minna-Maaria

Hiekkataipale Minna-Maaria

Yksikönjohtaja, Director
LIKE Hallinto, Administration
Liiketoiminta, School of Business