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Value, viability and visibility of international education

Authors: Riikka Vanhanen, Helli Kitinoja, Jyrki Holappa (Eds.)

Publication info

The introduction of tuition fees for non-EU/EEA citizens in Finnish higher education institutions’ (HEI) English-taught degree programmes challenges the HEIs to plan new processes and reconsider their service provision. The charging of tuition fees also marks the HEIs’ entering into global education markets with a new way, creating a need to review their competitive position and international visibility. How to ensure the smooth implementation of international student marketing and recruitment and enhance the attractiveness of Finnish higher education?

The third publication of the Finnish Network for International Programmes (FINNIPS) deals with topics related to the international education marketing and student recruitment as well as provides accounts on Finnish higher education institutions’ experiences regarding the introduction of tuition fees.

Publication series: Publications of JAMK University of Applied Sciences 236
ISSN-L: 1456-2332
ISBN 978-951-830-463-3 (Printed)
ISBN 978-951-830-464-0 (PDF)
Published: 2017
Pages: 129